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What is a Ploom heated tobacco device?

Ploom is a modern, more considerate alternative to smoking. Thanks to its advanced technology that heats tobacco rather than burning it, Ploom lets you enjoy the authentic taste of tobacco without smoke, ash, or the lingering smell on clothes, hair, or breath. Since tobacco is heated rather than burned, fewer harmful substances are released, reducing potential risk.*

This premium experience allows you to use Ploom in more places, enjoy your favorite rituals and social moments, and enrich your everyday life without compromise.

*Comparison vs cigarette smoking. Based on sensory panel testing comparing the tobacco odor intensity of cigarette smoke and the vapor from representative samples of compatible Ploom heated tobacco sticks.