AURA Is Coming: A Sensational Next-Gen Experience

 Pssst…There’s a serious buzz going around town! Maybe you’ve noticed it yourself - people on the streets of Belgrade carrying oversized bags, postcards, and newspapers that look like they’ve come straight out of another dimension. Strange at first glance, but completely intriguing at a second look. These past few days, an energy that’s impossible to ignore has been pulsing throughout the city, whispering something big is about to happen.

You can feel it in the air - something brand new is coming that’s about to push the limits of what we know. Belgrade is buzzing, but no one quite knows what it is yet. Everyone’s asking the same question: What’s behind this mysterious sensation? An innovation coming soon straight from the Ploom world is about to change the way you enjoy your favorite rituals, forever.

We’re not revealing everything just yet, but one thing’s certain: something sensational is on the way. Are you ready?

A New era begins

 Very soon, you’ll get the chance to enter a completely new dimension of the Ploom experience. What awaits you is a next-generation experience that delivers sensations like nothing you’ve felt before.

From the very heart of the Ploom world, innovations that push boundaries and elevate your everyday life to a whole new level are on the way. Everything you’ve always enjoyed about Ploom - now reimagined in a smarter, more advanced form. Smarter. More innovative. More personalized. Created for those who want more, and never settle for less.

What’s behind the sensation?

We’ll let your imagination wander a little longer, but here’s a hint: AURA brings a unique, sensational experience that moves with your rhythm and will forever transform the way you approach your daily rituals.

So, it’s no surprise the city is buzzing with excitement. Those eye-catching oversized pieces are turning heads everywhere, while people can’t stop guessing what’s about to be revealed. And you? Are you ready to step into a new dimension of the Ploom experience?

Be among the first to discover what AURA truly means and what’s behind the sensation that’s captured Belgrade’s attention.

Be One Step Ahead

The new Ploom era is closer than you think. Stay tuned so you don’t miss the moment when the sensation becomes reality.

Innovation that inspires, personalization that breaks boundaries, and sensations like never before. Be one step ahead. Be among the first to enter the next generation of the Ploom experience.